The media planning and buying partner for agencies.
We promise you and your agency a whole new media pitch & execution experience. We work alongside your team for your brand and institutional clients. With a creative mind, implementing AI where it really helps, we translate your clients' needs into tailored media solutions.
Scenes AI-generatedChallenge usFree media checkin 30 minutes
Need some ideas?
Talk to me.
I've worked with agency owners for 10 years, on international brand and institutional campaigns. My team and I understand the collaboration between client, agency and media like no one else. I promise inspiring pitch ideas, planning the campaign as if it were our own, and working with full commitment as part of your team, with heart.
Book 30 min with BülentWe are the media team you've always wanted.
Media expertise, ready to go.
We promise you a whole new experience in planning and running media! We complete your team, deliver amazing pitch support, and get the most out of every budget. NDA, non-solicit, and white-label upon request, of course.
Service like it's yours.
When we work with your agency, you get twenty years of media expertise. We know how to collaborate with your team and build a media solution for each client. We work at lightspeed, we think smart, we deliver German quality.
Data driven, not kickback driven.
We treat your client's budget as if it were our own. We build the media plan around the campaign goals and the audiences, and we keep adjusting it towards the results your client wants. And we work hand in hand with you, as one team.
Some of many hand-picked partners worldwide who trust us with their clients.
As an agency specialised in digital political communications, we are responsible not only for media strategy and execution but also for securing full regulatory compliance for digital ads. Together with Sovereign Media, we managed and implemented the most complex technical and regulatory compliance requirements.
Sovereign Media knows their business 100%. They have become close partners who bring us international campaigns perfectly briefed, but also inspiring ideas for our clients when they want to improve and scale their digital buying stacks beyond DOOH.
Bülent and his team support us with full commitment and with ideas that help us plan and steer our international campaigns even better. Fast, valuable, and a fixed part of our team.
We work for selected agencies and their clients.
Sovereign Media is a media planning and buying partner for agencies, founded by Bülent Cakir and based near Hamburg, Germany. Senior media people plan, buy and run local and international campaigns for advertising, creative, PR and communication agencies and their brand and institutional clients in the USA, Europe and India.
Are you a brand or institution yourself?
Let's start with a quick audit.
We review your current media strategy and plan, one hour max, and tell you what we'd change if it were ours. And in case you need an agency, we're more than happy to connect you with one of our close agency partners in your region or for your industry.
More reach, relevance and resonance.
International tourism board
In 2026, a country wanted to be seen by high-income long-haul travellers who had never considered it. We planned and ran the campaign in 21 markets on 7 channels: 8,500+ DOOH screens from Madison Square Garden to Piccadilly Circus, CTV on Netflix and Prime including audience targeting, YouTube and engaging rich media and mobile ads in dozens of languages, leading to a massive lift in search volume. Over 1.1 billion impressions, 250 million video views and 2 million clicks. All under one plan, one report, and as one team.
AI-generatedAsian microloan provider
In 2026, a microloan lender needed trust before clicks. We targeted their audience based on in-depth geo and income data for specific postcodes with CTV and DOOH. For DOOH, we combined social amplification with influencers booked by the local agency. For CTV and DOOH, we applied retargeting, which in turn led to a clear brand uplift and higher brand search volumes.
AI-generatedWe go where your client's audience goes.
One media partner to cover them all.
Watching
We buy ads on connected TV, from Netflix, Prime Video, Disney+ and Hulu to broadcaster apps and FAST channels, bought direct or programmatically through all major buying platforms and premium partners. Plus YouTube, online video on news and publisher sites, and interactive rich media ads we build for the campaign. Targeted by household, market and daypart, measured on reach and completed views.
Walking
We buy OOH and DOOH, from a single digital screen at a metro entrance to landmark sites like Times Square and Piccadilly Circus, plus classic billboards, transit and airport media. Programmatic access to over 3 million screens in more than 50 countries, bookable by location, time of day and audience, with proof of play for every screen. Artwork adaptation for every format included.
Shopping
We buy retail media on Amazon DSP and Amazon Ads, from sponsored products to display and streaming TV, and on the retail media networks of the large retailers in each market. Amazon shopping audiences work for your brand even if it does not sell on Amazon.
Searching
We buy search, shopping, AI Max and Performance Max campaigns on Google Ads and Microsoft Advertising, plus local search engines where they matter. ChatGPT Ads as soon as they are bookable in your market. Keyword research and ad copy in every language of the campaign. And we make sure your client shows up unpaid too: SEO for Google and GEO for AI answers, from ChatGPT to Gemini and Perplexity.
Sharing
We buy paid social on Facebook, Instagram, TikTok, LinkedIn, Pinterest, Snapchat and Reddit: video, reels, stories, carousels and lead forms, plus creator partnerships where they fit. We amplify landmark OOH on social, so a screen at Times Square reaches far beyond the square. Local networks on request, from WhatsApp channels in India to the platforms your market uses.
Listening
We buy digital audio on Spotify, on podcast networks and on local streaming and radio apps: host-read podcast spots, programmatic audio and audio ads inside music streaming. Targeted by market, language and time of day, and by context: the podcasts your client's audience listens to, by topic, industry or show.
Seniors lead, systems support.
Win
We pitch with you. Media strategy aligned to your creative idea or communication plan, including channels, formats, targeting and budgets, goes straight into your deck. We deliver mockups in hours and make your client say WOW.
Run
We work with you. One media lead sets up every channel and creative with you and checks the formats. The plan changes when the campaign needs it. Pacing is checked every day, and a person decides what changes.
Grow
We inspire clients with you. Regular calls cover results and what changes next. Reports in your own template are ready to forward to your client. Our systems prepare the analysis, we check and approve.
Our team works together, anywhere, anytime.
Los AngelesNew YorkMiamiHamburgMumbai
Proud to be part of CommUnity International with 34 agencies in 30 countries and 2,000+ professionals.
We need help across the globe. Are you a senior in media account management and looking to join? Happy to jump on a call.
Need some ideas?
Talk to me.
I've worked with agency owners for 10 years, on international brand and institutional campaigns. My team and I understand the collaboration between client, agency and media like no one else. I promise inspiring pitch ideas, planning the campaign as if it were our own, and working with full commitment as part of your team, with heart.
Book 30 min with Bülent